Know + Like = Trust Marketing WebCast - 1 Hour CPE
Program Description: The Internet has fundamentally changed the way tax accounting firms market their practices and find new clients. This WebCast will go over the fundamental changes, how they have affected the process taxpayers and business owners choose whom to work with, and how you can use some proven techniques to help you get known, liked and trusted.
Learning Objectives – After completing this course you will be able to:
- Integrate the Moz local ranking factors into your own marketing plan
- Differentiate between branded and non branded search terms
- Apply social media marketing to get your ambassadors talking about your brand online
- Plan and execute a review and testimonial campaign
- List the 8 traits that will help you get more liked
- Apply the Know + Liked = Trust formula to their own marketing and practice management plan
CPE Hours: Marketing = 1 CPE Credit / Total = 1 CPE Credit
Accreditition: NASBA-QAS CPAs Only
Field of Study: Marketing
Publication Date: November 2015
Instructional Delivery Method: Group Internet-Based
Program Level: Basic
Advanced Preparation: No Advanced Preparation Required
Speaker: Lee Reams, II Founder & CEO of ClientWhys, Inc.
Webinar Material: A copy of the PowerPoint presentation is available for download under the Additional References tab.
Refund Policy: Your complete satisfaction is our #1 priority. At ClientWhys, we do whatever it takes to make sure your expectations are met on every order we complete. We back all of our products with a 30-day no-hassle money back guarantee. For information regarding refunds, complaints and program cancellation policies, please contact our Customer Service Department at (800) 442-2477 Ext 1.
We reserve the right to change or alter locations and schedules.
Certified Public Accountants:
ClientWhys is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its web site: www.learningmarket.org.
ClientWhys, Inc. is an approved provider for IRS, NASBA QAS, CTEC, CFP Board and the Oregon Tax Preparer Board providing continuing education for CPAs, EAs, IRS, CRTPs.
Registration: Sign-up online by clicking add to cart above or by phone at 800-442-2477 x1.